Starting a business during a drought? That’s exactly what Craig did, and now he runs a thriving Jim’s Mowing franchise alongside his son. In this candid interview, Craig shares his journey from overworked transport worker to empowered business owner.

Hear how he scaled up, supports special needs youth, and navigates the ups and downs of franchise life.

If you’re considering a career change or looking for a flexible, supported business model, Craig’s story will inspire you.

Timestamps
0:00 – Starting a mowing business during a drought

0:15 – Early days: mowing dirt, no ride-on mower

1:01 – Leaving transport for a better work-life balance

1:35 – Why Craig chose Jim’s Mowing over other options

2:30 – Training in Melbourne: what Craig learned

3:00 – Business growth: hiring his son full-time

4:49 – Supporting special needs youth through work experience

6:45 – Transition to battery-powered tools: pros & cons

10:12 – Learning to be your own boss: mindset shift

13:49 – Why customer trust and service details matter

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Jim's Mowing is Australia's largest mowing and gardening franchise with more than 2,000 franchise owners located near you! It was established in 1989 by Jim Penman, and since then, it has become one of Australia's most well-known and loved brands.

All franchisees are fully-insured, police checked and backed by the Jim's workmanship guarantee.

This means that our franchisees always are accountable to head office in the event something goes wrong, unlike independent contractors.

Jim's Mowing is more than just mowing as well! We offer total garden solutions, including landscaping, pruning, hedging, rubbish removal, plus a lot more!

When you use Jim's Mowing you're supporting a local family business that is Australian-owned.

Website - https://www.jimsmowing.com.au
Phone Number - 131 546
Become a franchisee owner - https://www.jimsmowing.com.au/franchises-for-sale-2/